in short, bona fide = being real. 

real to ourselves, real to our partners, real to the world. 

this venture combines our founder's history in two seemingly separate worlds - music and marcomms.

Tom simultaneously toured the world as a session drummer,  managed international DJs and ran a record label, all while holding down a career in PR. after playing a festival stage or curating a rave at the weekend - he'd be back in a FTSE 100 boardroom the following week. 

he has since realised that these worlds are not separate at all. whether a B2B tech company, record label or DJ - story telling, brand identity and keeping it real, matters.